A Southward girl is traditional, yet modern.

She has values, but is also daring.

Carefree. Loving. Passionate.

A Southward girl follows her dreams yet always stays true to her roots.

Southward Apparel specializes in the highest quality knitwear apparel that is made and designed in LA. 

This unique brand combines southern inspiration with LA trends. 

The result is an apparel line that is trendy, comfortable and versatile for day or night wear.

Southward's creation was inspired from friendship and shared passion. 

Co- Owners Miranda Ward and Sammie Pace gre w up in the same city, attended the same university,

and (by coincidence) moved separately to Los Angeles to pursue their dreams. 

Being only acquaintances for the entirety of their lives, their shared ambition evolved into the closest of friendships. 

After living and breathing Texas culture for over 20 years, living in LA has expanded their knowledge in fashion, merchandising and marketing.

Today, Miranda and Sammie are dedicated to making the Southward brand a lifestyle.